济南兰光Labthink  www.labthink.net  www.labthink.cn   
Labthink兰光，检测仪器与检验服务优秀的提供商，持续为全球范围医药、食品、日化、包装、印刷、胶粘剂、汽车、石化、环境、生物、新能源、建筑、航空及电子领域客户提供最优秀、最全面的品质控制解决方案。
Labthink兰光致力于让全球客户分享精湛的质量检测控制技术，以涵盖全球检测标准而著称。并参与了食品、医药、包装行业多项重要标准的起草工作，是国家认证机构优秀的合作伙伴。
Labthink兰光联手IGT、Rycobel、Metrotec、Chilton、Moroka等众多知名代理商为全球40多个国家和地区的客户提供周到及时的技术服务。
Labthink兰光的目标是为客户创造满意的价值与专业的服务。
Labthink兰光，愈了解，愈信任！

品牌体系

济南兰光机电技术有限公司拥有完整的品牌体系，其中包括公司品牌“Labthink”与两大产品品牌“PERME”（中文品牌“博密” ）和“PARAM”（中文品牌“博每” ）。

公司品牌
“Labthink” 于2006年5月获得中国国家工商行政管理总局商标局核准注册生效。于2008年9月获得美国专利
商标局核准注册生效。
释义：Labthink是由英文单词“lab”和“think”组成的创词，表达了Labthink以实验室建设为依托，在检测
理论研究、检测仪器研制以及检验服务提供方面不断思索、探求、创新，为让全球客户分享最精湛的检测技术而
孜孜以求、矢志不渝的信念。
辅助图形标志
释义：做为Labthink的辅助图形标志，在实际应用中可以达到丰富视觉效果、统 一视觉形象的双重作用。标志
以黄、黑两个正方形色块为基本形，既突出了Labthink黄、黑两种标准色，又体现了Labthink正直、严谨、稳
重的企业文化内涵。

产品品牌
释义：“PERME”是由英文单词“Permeability”（渗透性）演变来的创词，代表Labthink旗下所有阻隔性能
检测仪器的产品品牌。
中文产品品牌
释义：“博密”是“PERME”系列产品在中国地区注册使用的中文产品品牌。代表Labthink在阻隔性测试研究
领域以高精密程度、高测试效率、高科技含量为目标，不断拼搏进取、推陈出新的追求。

产品品牌
释义：“PARAM”是由英文单词“parameter”（参数）演变而来的创词，代表Labthink旗下所有物理性能检
测仪器的产品品牌。
中文产品品牌
释义：“博每”是“PARAM”系列产品在中国地区注册使用的中文产品品牌。代表Labthink关注用户在物理性
能测试方面的每一项需求，致力于为每项测试参数提供科学准确的检测控制手段的理念。

英文广告语
表达了Labthink时刻关注客户质量检测控制方面的需求，充分发挥自己的专业优势，不遗余力为客户提供专业
化、个性化、全方位服务的理念。
中文广告语
表达了Labthink以专注的研究、严谨的作风、全球化的视野为用户提供最具价值的专业服务，热切期盼客户、合
作伙伴以及社会公众更深入的了解与信任。

Labthink, the excellent provider of testing instruments and testing services, is devoted to provide most excellent and complete quality control solutions for pharmaceutical, foodstuff, cosmetics, packaging, printing, adhesive, automotive, petrochemistry, environment, biology, new energy, construction, aviation and electronic industries worldwide.
Labthink is devoted to share excellent quality testing and control techniques with global clients and is known for wide coverage of international testing standards. Labthink participates in the drafting of several important standards of food, pharmaceutical and packaging industries, and is the excellent partner of national certification institutes.
Labthink has also established cooperation with IGT, Rycobel, Metrotec, Chilton, Moroka and other renowned distributors to provide attentive and prompt technical services for her customers in more than 40 countries and regions.
Labthink aims at creating satisfactory value and professional services for her customers.
Labthink, think for you only!

Brand System
Labthink Instruments Co., Ltd has a complete brand system, including company brand ‘Labthink’ and two product brands ‘PERME’ (‘博密’ in Chinese） and ‘PARAM’ (‘博每’ in Chinese).

Company Brand
‘Labthink’ was approved by the Trade Office of State Administration for Industry and
Commerce, People’s Republic of China, and became effective in May, 2006. In September
2008, ‘Labthink’ was approved by United States Patent and Trademark Office and came
into effective.
Interpretation: ‘Labthink’ is a creation by the English words ‘lab’ and ‘think’ to convey
the diligent company belief in deep thinking, exploring and creating as well as sharing the
most excellent testing techniques in the fields of testing theory research, testing instruments
R&D and testing services, based on lab construction.

Auxiliary Pictorial Symbolization
Interpretation: As the auxiliary pictorial symbolization, it enriches visual effect and unifies
visual image simultaneously. The symbol is made up of a block color lump and a yellow color
lump, which emphasizes the reference color of Labthink and embodies the upright,
conscientious and staid corporate culture.

Product Brand
Interpretation: ‘PERME’ is the product brand comes from English word ‘Permeability’,
representing all the permeability testing instruments.

Chinese Product Brand
Interpretation:‘博密’ is the Chinese product brand registered in China for the PERME series
of products. It expresses the enterprising and creative pursuit of Labthink, aiming at high
precision, high testing efficiency and high scientific content in the field of permeability testing
research.

Product Brand
Interpretation: PARAM comes from the English Word ‘parameter’, representing all the
instruments for physical property testing.

Chinese Product Brand
Interpretation: ‘博每’ is the Chinese product brand registered in China for the ‘PARAM’
series of products, and expresses the close attention of Labthink for every physical property
testing demand from clients and the pursuit of scientific and precise testing control solutions
for every parameter.

English Advertising Slogan
The slogan expresses the belief of Labthink to care about the clients’ demands for quality
testing control, bring Labthink professional advantages into full play, and provide specialized,
individualized and thorough services to the utmost.

The Chinese Advertising Slogan
The slogan expresses that Labthink, with attentive research, conscientious attitude and
global vision, is willing to provide the most valuable professional services for her clients, and
have further acquaintances and trusts of clients, partners and the society.